"it's a fancy name for a creative problem-solving process we use frequently for many of life's challenges...This process could be called the "how to do just about anything process""I think this is a great way of explaining the concept of media production. While sometimes a bit too thorough for particular problems like baking a cake, segmenting a seemingly complex issue into its components is a great way to illuminate the process and make the problem more approachable. I have created an example with insurance claims using Ohler's method.
Jason B. Ohler. Digital Storytelling in the Classroom: New Media Pathways to Literacy, Learning, and Creativity (p. 135). Kindle Edition.
The Bodily Injury Insurance Claim
• Phase I: Planning
- obtain training, licenses and access to resources used in claims research
- set reasonable expectations with the claimant.
- determine extent of injury and expected treatment to properly set monetary reserves for the file.
- obtain initial recorded statements from all parties involved.
- inspect all vehicles to understand severity of impact and potential mechanism for injury
- research claimants for potential issues like fraud indicators or prior claims
• Phase II: Pre-Production
- receive all the information available on the claim
- evaluate all aspects of the claim including claimant profile, duration of treatment, severity of injury, trauma factor, permanency and many others
- calculate medical bill totals from all providers and determine what has been paid and what has not (health insurance, other carrier, out of pocket).
- Evaluate the potential value of the claim (typically a range, ex- 12K-15K)
• Phase III: Production
- negotiate with attorney or claimant directly
- negotiate with doctors and medical providers to reduce their bills
- negotiate with government and financial entities regarding monetary liens/collections
- negotiate with the other carrier to determine liability or other aspects of the claim
- Finally come to an agreement with EVERYONE!!
• Phase IV: Post-Production
- send out releases to be signed before payment can be made
- receive releases back
- release check to claimant/ medical providers
• Phase V: Performance
- close the claim and hitting the required number of closures for the week
- repeat!
Ha! Great idea to show how effective a metaphor it is!
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